Seier – a road trip

Published in 2020

Lars Seier has become restless. Since leaving his life’s work, Saxo Bank, in 2015, he has been looking for a new direction in life. He hasn’t been able to find one and has so far settled for finding many. So now, like other billionaires before him, he is the owner of a football club and two Michelin-starred restaurants. He has a house in London, a castle in Switzerland, a permanent suite at D’Angleterre, and most recently he bought a piece of his youth, the legendary Café Dan Turèll. At the same time, he has poured a lot of money and energy into a new high-tech financial project, Concordium, which he hopes will be the best business of his life.

“Prejudices are peeled away in this highly interesting book about Denmark’s most extroverted billionaire.”
⭐️ ⭐️ ⭐️ ⭐️ ⭐️  Berlingske

Honestly!

Published 2016

Collection of 42 columns commenting on a range of societal events such as business, taxes, stock market crisis, politics and media. The columns was published in the Business paper Børsen throughout 2016.

“HS writes from the heart, personally and with sharpness. The style is sprinkled with humor and irony with HS’ own preferences and opinions, and she succeeds quite well.”

Public libraries professional review

We can’t sit here until Christmas Eve!

Published in 2015

Herman Salling is the man who founded and developed Salling Group into a giant in the Danish retail industry. He started out as a “fabrics man” in his father’s shop. He did sale fabrics, but from the very beginning he had such a distinct business talent and eye for what customers wanted that he aimed higher.

‘We can’t sit here until Christmas Eve!’ is not only a portrait of an unusual businessman and great personality, but also the description of a unique piece of Danish history. The book covers the opening of the department store Salling in Aarhus, then Føtex, Bilka and Netto across the country. It tells the anecdotes of families who flocked to the department store in droves, and of women who fought fiercely over flowered quilts.

“Hanne Sindbæk writes entertainingly and insightfully about the charismatic businessman Hermann Salling. She is a good storyteller, and we get both the business story and a bit of the private history in the book.

⭐️ ⭐️ ⭐️ ⭐️ ⭐️ Jyllands-Posten

Anders Samuelsen – Comeback kid

Published in 2013

“Dead man walking!” was the saying when Anders Samuelsen walked down the corridors of Christiansborg in 2009. His political career looked like a joke as he had taken over the bankrupt Liberal Alliance from Naser Khader. At the same time, he was getting divorced. His life had reached a zero point.

‘Comeback kid’ is Anders Samuelsen’s own account of being at the center of the most hyped political event in recent Danish history, the New Alliance. It is the story of the rise from zero to 15,000 members in a few weeks; of the power struggles in the party’s leadership, of the downturn that for years was heavily laden with zero-point-almost-no percent of the vote to the recovery of the party and its position as the country’s new agenda-setting party. It is a very personal story about the people and events that were the foundation of Anders Samuelsen’s political drive. About a beloved but deeply alcoholic father, about a hated demonic stepfather and about a close-knit family from Horsens.

“Who would have thought that Anders Samuelsen’s biography would be a pure page-turner. But it is. And that it is very touching in places. But it is.”

❤️ ❤️ ❤️ ❤️ ❤️  Politiken

The Chamberlain’s New Clothes

Fritz Schur – the man and the myths

Published in 2012

Together with Niels Sandøe and Thomas G. Svaneborg

Fritz Schur was part of the inner circle of power for decades. He had worked hard to achieve his position ever since he as a young man came into close contact with the young lion of the Liberal Party, Anders Fogh Rasmussen. He became chairman of the board of three of Scandinavia’s largest state-owned companies, DONG Energy, SAS and PostNord, without any education other than two years at business school and with no experience of running a large company. In 2010, his journey to the top of society culminated when he was appointed Queen’s Chamberlain, a title he achieved in record time.

In ‘The Chamberlain’s New Clothes’, the three journalists Niels Sandøe, Hanne Sindbæk and Thomas Svaneborg take a close look at the man and the many myths he has created about himself.

“In the stream of back-slapping portraits of Danish business leaders, it is a pleasure to read this book. It is well told and razor sharp in its points. However, the pleasure is probably reserved for us ordinary readers.”
⭐️ ⭐️ ⭐️ ⭐️ ⭐️ Jyllands-Posten

The bull, the bear and the bank

Two men and their dream of billions

Published in 2009

In just a few years, Kim Fournais and Lars Seier Christensen have created one of the top 25 foreign exchange banks in the world and made a billion-dollar fortune. They have made headlines with their political messages, obvious business talent and sponsorship of Denmark’s best cycling team – and they have been accused of being shady brokers, anti-social capitalists and unfair employers.

‘The Bull, the Bear and the Bank’ is a riveting biography of two men who thrive in the face of adversity. It is an inspiring recipe for a partnership between opposites. And it’s an unflinching tale of a childhood that wasn’t for children and made two men grow up before their time.

“You energize yourself. Hanne Sindbæk’s different way of writing a biography clearly increases the number of stars.”

⭐️⭐️ ⭐️ ⭐️ ⭐️ Børsen

HANNE SINDBÆK (born 1962) is a journalist and bestselling author of a series of biographies. She graduated as a journalist from the Danish School of Journalism in 1986 and focused for a number of years on describing the top of Danish business life from the inside – in interviews, portrait articles, reports and features mainly written for the leading Danish paper, Berlingske Tidende and the Business Magazine, Berlingske Nyhedsmagasin.

She made her debut as an author in 2009 with ‘Tyren, bjørnen og banken’ (The Bull, the Bear and the Bank), a portrait of Kim Fournais and Lars Seier Christensen, as well as their joint controversial project, Saxo Bank. Later she went back and made a biography on Lars Seier Christensen (Seier: A Roadtrip, 2020), the Danish tycoon who besides cofounding of Saxo Bank became a major shareholder in FC Copenhagen. She also wrote the political biography Comeback Kid (2013), a portrait of the former Danish Minister of Foreign Affairs, Anders Samuelsen and has taken on describing major companies and the figures involved in them such as Novo Nordisk and Salling Group.

She is a widely used business commentator in Danish Medie and has as an  author been honoured with grants from the Danish Arts Foundation and the Novo Nordisk Foundation.